Tag Archives: publicis groupe

When someone tots up the amount of new business won by the holding companies in 2019 – in the guise of ‘research’ no doubt – Publicis Groupe will likely be top with a number of, on the face of it, ...

Publicis UK, which sits on top of Saatchi & Saatchi, Leo Burnett and the Publicis agency under country manager Annette King, is looking a lot like Ogilvy. King was UK boss of Ogilvy Group before moving to Publicis and now ...

Publicis Groupe’s third quarter 2019 results are a stinker – by the way these things are usually measured. Organic growth fell by 2.7 per cent in Q3, way below expectations and Publicis is forecasting -2.5 per cent for the year. ...

Publicis Groupe has acquired yet another agency, US based and female-led Rauxa, described as a full service marketing agency. In this case that seems to mean direct marketing or maybe CRM. Unusually it will sit within Publicis Media. Publicis CEO ...

Publicis Groupe has retained the Novartis global media account, reckoned to be worth $600m. The Swiss pharma giant was previously handled by Starcom and now Starcom is combining with Publicis’ new data firm Epsilon in an entity called NovartisONE2. WPP, ...

Publicis Groupe CEO Arthur Sadoun has a problem. His long-awaited ‘Power of One’ transformation is still stuck in the garage it seems, as the French ad holding group reports second quarter organic growth of just 0.1 per cent, missing analysts’ ...

Everyone’s looking for a silver bullet – or secret sauce – and Publicis reckons it’s found one as it completes the acquisition of US data firm Epsilon for a net $3.95bn. Last year Interpublic bought its own version, Acxiom, for ...

We noted yesterday that the full effect of Publicis Groupe’s tech-inspired “transformation” had yet to be evident but maybe there’s a clue here: Renault and its Challenges Groupe publishing partner have struck a deal with Publicis to produce an in-car ...

A picture is worth a thousand words, they say and this one’s a peach. It’s Arthur Sadoun and Maurice Levy of course, celebrating Levy’s induction into the American Advertising Federation Hall of Fame. On which Levy has chosen to remind ...