private equity
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Advertisers
New three-way creative group looks Further
What used to be called agencies come in all shapes and sizes these days (‘Studio’ seems to be the preferred…
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Advertisers
MSQ aims for global growth with One Equity Partners deal
Leading international private equity firm One Equity Partners (OEP) has bought creative and technology group MSQ Partners. OEP will become…
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Advertisers
Droga5 partner WME buys sports outfit IMG for $2.3bn – but the really interesting player in this is Silver Lake
This is all a bit complicated so let’s take it from the top. IMG, the sports marketing company founded by…
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Advertisers
Why the devil is in the detail when it comes to selling your ad agency for a good price
Here at MAA we value independent agencies like London’s newest newbie Hello People and the likes of Wieden+Kennedy and Droga5.…
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Finance
Is a takeover bid looming for ITV?
Media takeovers are all the rage at the moment – the latest being Liberty Global’s $20bn deal for Virgin Media…
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Advertisers
Mother London wins £10m Halfords
UK cycle and motor accessories retailer Halfords has appointed Mother to handle its account worth £10m or so. Halfords Group…
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