omnicom
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Advertisers
Retail media: are backroom deals muddying the marketplace in adland’s fastest-growing sector?
For decades dealing with big retailers has been a cage fight; brands have to bung money here, there and everywhere…
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World’s biggest advertiser Amazon divides global media between Omnicom and WPP
Amazon, reportedly the world’s biggest advertiser with an overall marketing spend of around $20bn (not all media advertising) has divided…
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Advertisers
TBWA on top as Omnicom forms new Omnicom Advertising Group
Omnicom is centralising its creative agencies under TBWA leadership in a new entity Omnicom Advertising Group (OAG.) This mirrors its…
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Publicis edges ahead of Omnicom in ad holding company fast-track race
Publicis has narrowly edged ahead of Omnicom in Q2 2024 with organic growth of 5.6% (Omnicom registered 5.2%) and ahead…
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Omnicom surges out of Q2 starting blocks with 5.2% growth
This time it’s Omnicom setting the pace among the ad holding companies, beating Publicis to the draw with its Q2…
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Agencies
Is Accenture Song eyeing a deal for Omnicom’s creative agencies?
Cannes Lions is supposed to trigger deals – or put the seal on them at the Eden Roc – and…
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Omnicom closes 2023 with decent growth of 4.4%
Omnicom has closed 2023 on a pretty respectable note with organic growth of 4.4% in Q4, 4.3% for the year,…
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AMV BBDO hires Havas’ Xavier Rees as latest leader
AMV BBDO has lured Xavier Rees, CEO of Havas UK, to be its new group CEO overseeing the main agency…
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Global CSO Alex Hesz quits Omnicom for British politics
Omnicom global CSO Alex Hesz is leaving to try his luck in an even more shark-infested pool – British politics.…
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