newsworks
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How a blast from the past inspired new Newsworks ad
A while back we weren’t too impressed by Holmes Hobbs Marcantonio’s debut ad for Newsworks, the newspaper marketing body. Not…
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Newsworks’ polite plea won’t turn back online tide
More newspapers, this time its newspaper marketing body Newsworks trying to persuade advertisers to cease their gadarene rush to digital/online…
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Newspaper industry calls time on NRS as it plans new audience measurement system
The UK newspaper industry has called time on the venerable National Readership Survey (NRS) which has measured newspaper and magazine…
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Newsworks launches £300,000 planning competition
‘Newsbrands create Super Bowl moment’ reads the headline on an interesting announcement from the body set up to market the…
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Newsworks enlists comedy veteran John Lloyd for new ‘papers aren’t just papers anymore’ campaign
Newsworks, whose job it is to plug UK newspapers and their various spin-offs like websites and apps (or ‘Newsbrands’ as…
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