It’s the battle of the Hollywood heavyweights in the “real” coffee machine market now De’Longhi and its new brand ambassador Brad Pitt are challenging Nespresso and George Clooney (George has been toiling on Nespresso’s behalf for 14 years – almost ...
Read More »Clooney and friends front up for ‘caring’ Nespresso
Nestle, which hasn’t always been unequivocally on the side of the angels in its long history, is giving purpose both barrels in its new campaign by McCann for Nespresso – #MadeWithCare. Featuring “brand ambassador” George Clooney and friends, a carefully ...
Read More »Clooney clanks into action for big-spending Nespresso
OK, that’s enough agonising over the state of adverts and agencies (see today’s other stories), let’s look at a campaign that clearly works – judging by the amount of money Nestle has thrown at it. It’s George Clooney’s latest reprise ...
Read More »Nespresso plays it safe with George and Matt as it eyes up digital future with new YouTube channel
Nestle’s Nespresso is going all digital with its spanking new YouTube channel, which promises all kinds of engaging content but, for now anyway, is the usual stuff and a new campaign featuring Gorgeous George and his pal Matt Damon. Still ...
Read More »Does Nespresso have a clue about who’s to replace departing spokesman George Clooney?
So, Nestlé is to drop George Clooney – Hollywood’s suavest since Cary Grant – as brand ambassador for Nespresso, to replace him with – what? Marketing’s John Reynolds, who got the scoop, does not specify. A Nestlé spokesman cryptically waffled ...
Read More »Nespresso goes dark and dirty – with no Clooney!
Well this isn’t like George Clooney at all – unless George has had a new lease of life. This is a groovy new online film from McCann Paris and studio Soleil Noir on the theme of ‘One second of emotions.’ ...
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