Tag Archives: nespresso

OK, that’s enough agonising over the state of adverts and agencies (see today’s other stories), let’s look at a campaign that clearly works – judging by the amount of money Nestle has thrown at it. It’s George Clooney’s latest reprise ...

Nestle’s Nespresso is going all digital with its spanking new YouTube channel, which promises all kinds of engaging content but, for now anyway, is the usual stuff and a new campaign featuring Gorgeous George and his pal Matt Damon. Still ...

So, Nestlé is to drop George Clooney – Hollywood’s suavest since Cary Grant – as brand ambassador for Nespresso, to replace him with – what? Marketing’s John Reynolds, who got the scoop, does not specify. A Nestlé spokesman cryptically waffled ...

Well this isn’t like George Clooney at all – unless George has had a new lease of life. This is a groovy new online film from McCann Paris and studio Soleil Noir on the theme of ‘One second of emotions.’ ...

OK, we’ll admit it – Spanish actress Penelope Cruz is quite popular in these quarters, for her acting ability obviously. So why go and waste it (and her) in this dire new US spot for Nespresso by The Martin Agency? ...