Tag Archives: nescafe

Nescafe lets its hair down with Publicis’ ‘Swooshy Man’

Nobody ever seems to like Nescafe ads but that hasn’t stopped owner Nestlé becoming the biggest food company in the world. These days it says it’s into “health and wellness” too but don’t we all, darlings. Lately it’s been trying ...

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Nescafe celebrates 75th birthday around the world

Nescafe is celebrating its 75th birthday (it was invented by a Swiss pharmacist and contained wheat flour) and is still surprisingly popular, even in the age of baristas everywhere with sales of over $10bn. Apparently it’s going great guns in ...

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Michael Allen takes top job at 180, McCann LA boss Cathy Saidiner quits

2012 is beginning to look like the year of musical chairs in adland: Michael Allen (pictured), chairman of 180 in Los Angeles is taking over as CEO of the mini-network started in Amsterdam in 1998 while another top LA executive, ...

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Another blow for McCann as Nescafe moves global ad account to Publicis

You can’t say it’s unexpected: Nestle recently moved its Nescafe account in the UK from McCann Erickson to Publicis and Publicis has always been Nestle’s favourite agency, not least through the close attention Publicis Groupe boss Maurice Levy has always ...

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New blow for McCann London as it loses Nescafe to Publicis

It hasn’t been particularly good year for McCann Erickson London as it’s lost phone maker HTC to Mother before it even had time to produce a campaign, Dulux, where it was minding the shop, to Bartle Bogle Hegarty and now ...

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