mondelez international
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News
Global Milka account heads to W+K Amsterdam
Some big global brands seem to be finding the lure of Amsterdam irresistible. Diageo recently chose 72andSunny Amsterdam to handle…
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Philadelphia returns home to JWT London
It’s always nice for an agency when it’s re-apppointed by a client and Mondelez International has done just that with…
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Mondelez moves ad production into Tag, former boss Steve Parish weighs return to the business with Oliver
Ad production seems to be the latest battleground for agencies with the growth of big international forces like Tag, owned…
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PepsiCo should buy Mondelez to create snacks monster and dump fizzy drinks says big US investor
As the investor, Nelson Peltz (pictured) of Trian Partners, holds billion dollar stakes in both PepsiCo and Mondelez, his scheme…
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W+K London launches Gumulon game for Stride
Chewing gum is filthy stuff but Wieden+Kennedy London is trying its hardest to put a smile on the face of…
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ISBA is trying to give agencies ‘latitude’ over client payment – so that’s a new form of daylight robbery
The issue of client payment terms for agencies rumbles on with some agencies, according to Campaign, demanding that the UK…
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Which brave ad agency will tell Mondelez and P&G to think again over new payment terms?
On the face of it, advertisers can do what they like over payment terms for agencies and other suppliers –…
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