WPP has hired former Digitas exec Annette Male (left) as its new Wunderman Thompson APAC region boss, thereby placing three women at the top of the newly-minted agency. She joins Global CEO Mel Edwards and global chairman Tamara Ingram. Handily ...
Read More »WPP wins Newell with horizontal-sounding group offer
WPP has won Newell Brands, described as a premier consumer goods company, and formed a new entity to handle it – Team Newell. Team Newell consists of Geometry, Mindshare and Eicoff (direct response television) alongside Wunderman Thompson for digital marketing ...
Read More »WPP’s Read outlines process of ‘radical evolution’
WPP CEO Mark Read will meet shareholders later today but he’s prepared the ground with a statement promising “radical evolution,” a (slightly) trimmed down WPP that will cost £300m over the next three years but aim to deliver annual savings ...
Read More »Yet another purge at WPP as Wunderman’s ECD Abie Ellis falls under the miscroscope
More news in from WPP, according to Campaign Wunderman – now the driving force in merged agency Wunderman Thompson – has suspended its ECD Abi Ellis (below) following an “investigation.” We don’t know why, but we never do with these ...
Read More »Will WPP’s next shotgun marriage be Ogilvy and Grey?
So what’s next at WPP – Ogilvy Grey or Grey Ogilvy (the former one hopes.) WPP CEO Mark Read (below) has already combined VML and Y&R into VMLY&R and, yesterday, JWT with Wunderman to create Wunderman Thompson. He’s started so ...
Read More »MediaMonk Sorrell on what might have been – but are WPP’s travails of his making?
MediaMonk Sir Martin Sorrell revealed at a Campaign breakfast today that Warren Buffett’s Berkshire Hathaway investment giant had offered 925p a share for his WPP back in 2012, just above what the share price is now (it used to be ...
Read More »Read’s running commentary creates more unease at WPP
I wonder if new WPP CEO Mark Read is wise to offer a running commentary on the embattled group’s fortunes? He’s at it today in Campaign, musing on merging agencies and WPP’s travails in North America. When he took the ...
Read More »WPP in dire straits as net sales fall – Kantar up for sale and more surgery on the way at creative networks
WPP net sales in Q3 2018 fell by 1.5 per cent – far worse than the performance of its holding company rivals – after inching ahead in the first half of 2018 by O.6 per cent. It shares dropped below ...
Read More »WPP’s Read faces some uncomfortable shareholder questions
New WPP CEO Mark Read (below) faces one of the less than joyous occasions that go with the new job on Thursday when he updates shareholders and others on WPP’s Q3 performance. Analysts expect revenue and profit to be down ...
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