Out of home operator Exterion Media is expanding its EM Ventures with the launch of a Media for Equity programme offering start-ups outdoor advertising space and other services in return for an equity share. The new programme is an extension ...
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French out of home giant JC Decaux has launched JCDecaux Dynamic, which it describes as a ‘global creative hub.’ It’s poached BBH head of creative technology Alex Matthews and the agency’s technical lead Rick Burgess to run the new outfit ...
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CBS is trying to sell its CBS Outdoor out of home business outside the US (in the US it’s been changed into a real estate investment trust) and US company VeriFone is tipped as a likely bidder. VeriFone claims to ...
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CBS CEO Leslie Moonves (pictured) has confirmed that he wants to offload its outdoor business outside the US (including the UK) while it plans to turn itself into a REIT, essentially a property investment company, in its home market. REITs ...
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