The UK’s Advertising Standards Authority (ASA) is reported to be investigating Lloyds Bank’s ‘By your side’ ad slogan following a complaint by Keystone Law which is representing TV presenter Noel Edmonds in a dispute with the bank over the actions ...
Read More »Is it time the Lloyds Bank black horse was put out to grass?
Lloyds Bank’s black horse is back in its latest outing from adam&eveDDB but this time there’s a whole herd of them thundering along what looks like a Dorset beach. To be met gratefully by the local peasants – sorry customers. ...
Read More »Lloyds Bank finally makes its way to adam&eveDDB
Adam&eveDDB seems to have won the Lloyds Bank account, one of the UK’s biggest at about £100m, from WPP’s RKCR/Y&R. In some ways this is the least surprising news of the year, Lloyds has always been a fan of A&E ...
Read More »J&J US media for IPG’s UM, Whyte for Posterscope, Lloyds dithers about £100m account
*Johnson & Johnson is moving its US media buying business back to J3, a J&J-dedicated unit of Interpublic’s UM that currently handles planning. The business moves from Omnicom’s OMD which won J&J’s mostly healthcare global media a year ago. Which ...
Read More »WPP forms special ‘Green Team’ for Lloyds re-pitch
The forthcoming Lloyds Bank pitch is shaping up to be UK adland’s version of the gunfight at the O.K. Corral, the notorious shoot-out between the Earp brothers and their opponents from a loose confederation of outlaws, the Cowboys. In this ...
Read More »Adam&eve back in the saddle for Lloyds Bank’s 250th
When Lloyds Bank finally got its man – adam&eveDDB to work on its 250th anniversary – it was probably hoping for some John Lewis-style magic. Well this is what it got – a tale of boys and girls and their ...
Read More »Lloyds picks adam&eveDDB for birthday project – thereby hangs a tail, sorry, tale
I see that adam&eveDDB has won the account/project to plug Lloyds Bank’s 250th anniversary (so that’ll be more black horses then). Last time adam&eve (then without the DDB) was approached by Lloyds it caused all sorts of grief, then over ...
Read More »Lloyds takes the Groucho Marx approach to banking
Most agencies would die for a big bank account (that’s a big bank ad account) and then, if they land one, probably die a lingering death as they tried to persuade the client to engage with its audience in a ...
Read More »Scottish Widow returns with (not much of) a plan
I’ve always been rather mystified by the supposedly iconic Scottish Widow – maybe an actress in a black costume counts for superior branding in the over-complex insurance market. Anyway the gal is back – for the first time in six ...
Read More »