Tag Archives: lloyds bank

Adam&eve takes John Lewis route for Lloyds’ black horses

Lloyds Bank and adam&eveDDB are still resolutely horsing around, this time with an “inter-generational” ad showing a big one and a young one. A&E has pulled out all the John Lewis-style emotional stops for this one – blessedly without gawping ...

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Adam&eveDDB steps into deep waters with new Lloyds Bank M-word campaign

We haven’t always been kind about adam&eveDDB’s campaigns for Lloyds Bank – there were more nags than you’ll see at Cheltenham in one recent iteration – but now Lloyds is trying something a mite more ambitious, persuading us to talk ...

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Lloyds’ ‘By your side’ complaint could change ad sanctions

The UK’s Advertising Standards Authority (ASA) is reported to be investigating Lloyds Bank’s ‘By your side’ ad slogan following a complaint by Keystone Law which is representing TV presenter Noel Edmonds in a dispute with the bank over the actions ...

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Is it time the Lloyds Bank black horse was put out to grass?

Lloyds Bank’s black horse is back in its latest outing from adam&eveDDB but this time there’s a whole herd of them thundering along what looks like a Dorset beach. To be met gratefully by the local peasants – sorry customers. ...

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Lloyds Bank finally makes its way to adam&eveDDB

Adam&eveDDB seems to have won the Lloyds Bank account, one of the UK’s biggest at about £100m, from WPP’s RKCR/Y&R. In some ways this is the least surprising news of the year, Lloyds has always been a fan of A&E ...

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WPP forms special ‘Green Team’ for Lloyds re-pitch

The forthcoming Lloyds Bank pitch is shaping up to be UK adland’s version of the gunfight at the O.K. Corral, the notorious shoot-out between the Earp brothers and their opponents from a loose confederation of outlaws, the Cowboys. In this ...

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Adam&eve back in the saddle for Lloyds Bank’s 250th

When Lloyds Bank finally got its man – adam&eveDDB to work on its 250th anniversary – it was probably hoping for some John Lewis-style magic. Well this is what it got – a tale of boys and girls and their ...

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