Tag Archives: lacoste

BETC Paris’ new campaign – ‘Crocodile Inside’ – for Lacoste is an epic 90-second production, even by BETC’s standards. Suddenly though it’s all over British TV – in 30 seconds. What’s this, a brutal media agency shoehorning it into one ...

More Gallic flair, this time from the BETC Paris ingenuity factory for Lacoste. “Crocodile Inside” is the somewhat gnomic title. Don’t try this in what’s left of your home. Should engage a jury somewhere or other. Advertising that speaks for ...