Adweek reports that troubled FMCG giant Johnson & Johnson (it’s facing a barrage of health-related lawsuits among other issues) is slashing its ad budget after setting up a new structure involving bespoke units from Omnicom and WPP. J&J used to ...
Read More »Another boost for IPG in the global media wars as it lands $2.6bn Johnson & Johnson
Who’d have thought it – the winner so far in the current round of media and (some) creative reviews looks like Interpublic, a few years back firmly ensconced in Wall Street’s sick bay. IPG’s UM, via its dedicated unit J3, ...
Read More »J&J US media for IPG’s UM, Whyte for Posterscope, Lloyds dithers about £100m account
*Johnson & Johnson is moving its US media buying business back to J3, a J&J-dedicated unit of Interpublic’s UM that currently handles planning. The business moves from Omnicom’s OMD which won J&J’s mostly healthcare global media a year ago. Which ...
Read More »BETC London brands Crossroads girls as Madams
When you think of Soho, London, what comes to mind? Some of civilisation’s oldest professions: such as advertising and, er, creative production services. Of course it does. And just to dispel any possible misunderstanding, BETC London have stamped an unforgettable ...
Read More »TBWA\Chiat Day produces bucket of goo for J&J
Head creative Lee Clow (of Apple fame) may have just become the latest ‘Lion of St Mark’ as far as the Cannes Lions are concerned but I do sometimes wonder about TBWA\Chiat Day. Back in March the agency produced a ...
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