Campaign has been doing some digging into the small print of Interpublic’s and Omnicom’s annual reports for 2020, to discover that the two ad holding companies have cut 10,000 roles over last year’s course of the pandemic. The cost of ...
Read More »Interpublic inches ahead of rivals in 2020
Interpublic has announced its full year and Q4 2020 results and, as has been the case recently, they’re just ahead of Europe-based rival Publicis Groupe (and probably other rivals yet to report) with fourth quarter reported net revenue of $2.28 ...
Read More »Departing Roth steers a steady pandemic course at IPG
CEOs like to depart the stage on a high note and Michael Roth at Interpublic (IPG), who’s stepping down to be replaced by COO Philippe Krakwsky (both below), is doing a pretty good job during Covid-19 it seems. It wasn’t ...
Read More »Interpublic navigates Covid quarter with organic growth down less than ten per cent (just)
Interpublic is doing better – or less badly – in Covid-19 than some of its peers, reporting Q2 revenue at $1.85bn, down 12.8% on 2019, and organic net revenue down 9.9%. This “beats” Publicis Groupe’s organic 13% fall and Omnicom’s ...
Read More »Wunderman Thompson lures top Interpublic media exec Caroline Foster Kenny
Wunderman Thompson has bagged one of the grandest fromages in the Interpublic media set-up, Caroline Foster Kenny, who’s global president client solutions and executive chairman and CEO of Mediabrands in the UK and Ireland. At Wunderman Thompson she’ll be chief ...
Read More »Interpublic inches ahead of Omicom with strong 2019 growth
Hard on the heels of good 2019 numbers from Omnicom, US rival Interpublic (IPG) has produced the goods too: organic growth of 3.3 per cent for the year (2.9 per cent in Q4) with profits of $656m compared to 2018’s ...
Read More »IPG tries to get it money’s worth from Acxiom with shiny new data op Kinesso
There’s a new kid on the data-driven block, Interpublic’s Kinesso, a “precision targeting and optimisation” outfit driven by IPG’s Acxion, the data business it bought last year for $2.2bn. This will include Cadreon IPG’s addressable media business. Kinesso’s CEO is ...
Read More »Are Interpublic’s top level changes a sign of a further cull of creative agencies?
As we approach the end of the year it’s time executive departures – often announced over the holiday season when companies hope no-one will be looking – and Interpublic seems to have commenced an early start with changes at the ...
Read More »Rapid growth Accenture closes on ad holding rivals
Accenture is closing rapidly on its rivals in marcoms – the big ad holding companies – reporting $8.76bn in revenue from its Communications, Media and Technology practice in fiscal 2019, out of a total revenue of $43.2bn, 8.5 per cent ...
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