Tag Archives: havas

Havas Group Media wins MORE TH>N

Havas Group Media has won UK insurer MORE TH>N in a six-way pitch run by advertiser trade body ISBA. The Havas pitch included econometrics and attribution modelling and what it says is a “fully transparent contract.” MORE TH>N head of ...

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Dentsu Aegis tops Recma’s 2017 new business list

Research outfit Recma has named Dentsu Aegis Network as top new business performer in 2017 among the big media agency groups. According to Recma DAN has a net balance of plus $1.5bn from wins including AB InBev and Procter & ...

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Chris Slough of Havas: why ad tech isn’t the answer to us all liking all the Christmas ads

Real-time data and insight shouldn’t be the monster under the creative’s bed this Christmas, says Chris Slough, global business partner for Havas Group. Another year, another round of festive ads, which when combined, all serve a similar underlying message – ...

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