GTB
-
Advertisers
WPP rings the changes at Ford agency GTB
WPP evidently isn’t giving up with Ford and its bespoke ford agency GTB. It may have lost US creative to…
Read More » -
News
Paul Simons: the Ford/GTB affair – getting too close to the client nearly always leads to problems
Not matter whatever is said publicly within the WPP world and GTB, the outcome of the Ford review with be…
Read More » -
Advertisers
WPP’s GTB hits top gear for Ford’s Mustang – almost
WPP’s GTB agency (Global Team Blue) is fighting to hang on to its lion’s share of the Ford creative business…
Read More »
