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Advertisers
New body blow for WPP’s EssenceMediacom as £250m Sky media follows L’Oreal to Publicis
Whoops – WPP and its troubled once-flagship media agency EssenceMediacom didn’t need this one. Sky media has ended its decades-long…
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Wavemaker trio charged with rebooting GroupM new business
WPP’s GroupM, still adland’s biggest media agency empire, has been stuttering recently and is trying to do something about it…
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Now media giant GroupM finds itself focus of WPP restructuring drive
Looks like WPP’s once-mighty GroupM media operation is going the same way as the ad holding company’s creative agencies with…
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WPP GroupM staff detained on China bribery charges
A senior manager and two former employees of WPP”s GroupM media buying operation have been detained by investigators in Shanghai,…
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WPP’s GroupM pulls out of giant Facebook media pitch
In a surprise move incumbent GroupM has pulled out of the $1bn Facebook global media pitch, currently being advised by…
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GroupM’s Weiser predicts “astonishing ” UK ad recovery
WPP’s GroupM is forecasting 24% growth for the UK ad market in 2021 – up from its previous forecast of…
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Mega reviews may remind WPP’s Read of bad old 2016
WPP CEO Mark Read may be thinking back to 2016 as he contemplates two massive account reviews: Walgreens Boots Alliance…
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Ad Tech
WPP’s GroupM hires Kirk McDonald from Warner’s Xandr as new North America CEO
WPP has made a key appointment: Kirk McDonald (below) has been hired from WarnerMedia’s Xandr programmatic unit to be the…
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WPP’s GroupM rings the changes – are its days of independence coming to an end?
Nick Theakstone, arguably the most powerful executive in global media buying, is reportedly stepping down as global chief investment officer…
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