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Carlsberg returns to Fold7 in blow for short-lived Grey
Fold7 has bumped WPP’s Grey Europe off the global Carlsberg account, reportedly adding second brand Tuborg to its bag. Fold7…
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WPP’s Wavemaker hires strategy head from Verizon
WPP media agency Wavemaker has lured Verizon head of strategy Monica Majumdar (below) to be its UK head of strategy.…
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Volvo adds sustainability to safety in likely award-winner from Grey
Chinese-owned car brand Volvo (strange but true) is back with another global safety campaign but this time with an extra…
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Grey composes lockdown Madness for Very – sometimes silence can be golden
Took a while to get round to this one (rather wish we hadn’t.) It’s an excitable number from online retail…
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Will WPP end up with AKQA Grey after all?
Some of the troops at WPP are seemingly revolting over new entity AKQA Group (which has absorbed venerable 100-year plus…
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Madison Avenue manslaughter: Grey succumbs to digital AKQA in new WPP restructuring
So is WPP’s decision to merge Grey, one of its big creative agencies bought for $1.52bn back in 2004, a…
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Now WPP merges Grey into digital network AKQA
There goes another one. WPP was built on the back of four big agency acquisitions: JWT, Ogilvy, Y&R and Grey.…
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Engine hires Grey’s Rob Sellers to boost consultancy offer
Engine Group is upping its bid in the business transformation game by launching Growth Studio with former Grey chief growth…
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Grey wins Carlsberg international role
WPP’s Grey has won a role as Carlsberg’s “global advertising partner” although the Danish brewer says it will continue to…
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