Tag Archives: grey

Grey aims to up its game with new creative chairman Rossi

WPP CEO Mark Read said he intended to bolster his creative resources – admittedly focussing more on the US – and he’s done so in the UK with the appointment of joint AMV BBDO CCO Adrian Rossi as Grey’s new ...

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Grey loses trophy NFL account to 72andSunny

Holding company MDC Partners may reel around like a drunken sailor in a storm – it’s currently looking for another CEO and nobody seems to want to buy it – but its component agencies appear to function regardless. Now 72andSunny ...

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Grey leads charge for anti-anger campaign Take:90

A group of charities and companies (including Facebook, not a charity) have teamed with Police Now to launch a campaign Take:90 trying to make we angry people calm down. Apparently it takes 90 seconds for angry adrenalin to subside. Dr ...

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New Gillette UK campaign hits an identity crisis

Shaving is a tedious and, if you use Gillette products, expensive business. The P&G-owned brand is under pressure from cheaper online alternatives so it’s decided to modernise its “the best a man get get” pitch in a new campaign from ...

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