What on earth is Interpublic (IPG), which owns McCann, Draftfcb (or is it just FCB?), media agencies UM and Initiative and a gaggle of PR companies, going to do about Europe? It quietly announced last week that it’s to take ...
Read More »Ford’s Mustang muscles into Europe with Sienna Milller
Ford is bringing its famed ‘muscle’ car the Ford Mustang back to Europe after 20 years or so and what else do you need in a Mustang than a classy and slightly dodgy-looking bird? So Ford (and maybe WPP’s Blue ...
Read More »WPP inches ahead in the global growth stakes but is there enough in the pot for a bid for IPG or Havas?
WPP appears to have nudged ahead of its two biggest rivals Omnicom and Publicis Groupe (about to be one soon, of course) in the the third quarter of 2013, reporting like for like growth of five per cent (3.8 per ...
Read More »Google goes All-American for Moto X phone launch
Here’s one of Droga5’s first spots for Motorola’s new Moto X smartphone, and very American it is too. The new phone, the first to be released by Motorola since the company was bought by Google, majors on easy access and, ...
Read More »WPP’s Sorrell may revise his digital and emerging markets line when he reveals new numbers
Here’s a poser for Sir Martin Sorrell of WPP (left), who’s due to announce his first half numbers later this week (and answer questions about how the PubliCom merger might affect WPP). A few stories have been leaking out, from ...
Read More »Omnicom has the same Europe blues as Publicis Groupe – only rather more of them
Investors prefer companies to be boring when it comes to announcing quarterly results and the marcoms gang looks unlikely to disappoint them. Omnicom has followed Publicis Groupe in announcing more or less ‘as you were’ figures for the first quarter ...
Read More »Global adpend up, Europe down and Asia slows down according to new Nielsen numbers
Crikey, the numbers are flooding in today. Nielsen has just published its tally of global adspend in 2012, showing a rise of 3.2 per cent over 2011 to reach $557bn. Europe dropped 5.3 per cent with the UK down 1.6 ...
Read More »Havas Worldwide turns down the temperature to help the homeless in winter
Winter in some bits of Europe goes on a long time and Havas Worldwide in Germany is dramatising what this means for the homeless with a campaign that shows what happens to cinema-goers when you turn the heating off – ...
Read More »WPP’s Sorrell says to David Cameron: you’re barmy to promise a UK referendum on the EU by 2017
Sir Martin Sorrell, CEO of WPP, is in Davos along with lots of other movers and shakers (he likes the place, he met the current Lady Sorrell there) and, he, like lots of other UK business leaders is aghast at ...
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