Last weekend I witnessed one of the great sporting match-ups. There was tension, drama, jaw-dropping athleticism, sloppy mistakes, last gasp tackles, unexpected heroics and a comeback that’ll live long in the memory. In the end, the Seattle Seahawks beat the ...
Read More »Droga5 tries (and fails) to crash Doritos Super Bowl competition for Newcastle Brown
Those pranksters at Droga5 are having more fun with the Super Bowl: last year it was a spin on Newcastle Brown not being able to afford to $4m to buy an add (it can, it’s owned by Heineken) – this ...
Read More »PepsiCo should buy Mondelez to create snacks monster and dump fizzy drinks says big US investor
As the investor, Nelson Peltz (pictured) of Trian Partners, holds billion dollar stakes in both PepsiCo and Mondelez, his scheme will cause consternation in both boardrooms. Peltz wants PepsiCo to buy Mondelez International, which has only just been spun off ...
Read More »DraftFCB wins big for KMart with ‘ship my pants’
DraftFCB could do with a winner or three and it seems to have produced one with this ad/online film for US retailer KMart’s online operation which has become, arguably, adland’s biggest gross-out online hit to date with zillions of online ...
Read More »Ben Callner’s ‘Goat 4 Sale’ takes early lead in Doritos Super Bowl ad competition
Every year Doritos runs a ‘Crash the Superbowl’ competition to find two ads to run in the ad fest ($4m for thirty seconds this year apparently) and US film maker Ben Callner is one of the five finalists with ‘Goat ...
Read More »Doritos wishes us a merry online Christmas – Mexican mariachi style
I think we’re on to a trend here. We’ve just had a Christmas card from Philip Green and Topshop (he’s all heart that boy) and now Doritos and agency AMV/BBDO have enlisted Doritos’ very own Mexican mariachi (folk) band to ...
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