Diageo and Anomaly are running a rather interesting online campaign for Captain Morgan rum; steering away from the ‘yo-ho-ho’ of yore and concentrating rather more on rougher aspects of the good captain’s activities. Henry Morgan (left), who lived from 1635 ...
Read More »Is Diageo’s decision to review Smirnoff out of JWT a big problem for agency boss Bob Jeffrey?
Mega-booze company Diageo is reviewing Smirnoff vodka out of JWT after years at the WPP-owned shop, the last thing JWT needs after Mondelez International (the Attila the Hun of the international marketing fraternity) abruptly wrenched Halls cough sweets (and candies, ...
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