christmas ads
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	Waitrose is beginning to look a bit more like Waitrose in adam&eve Christmas contender
Hasn’t been the greatest of years for Waitrose, a disastrous app-driven loyalty scheme that had about the same effect on…
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	Amazon’s big Christmas effort stays grounded
These days you expect a biggie from Amazon at Christmas and Lucky Generals has certainly delivered that – it’s long…
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	Dad-dancing Daniel stars for Belvedere Vodka
Here’s a curiosity, buttoned-down Daniel Craig (in his former life as James Bond anyway) going for the dad-dancing Palme D’Or…
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	Heathrow and Paddy Power row in on Christmas ads
What’s this – a feelgood ad from Heathrow Airport? Thank goodness Thames Water left it too late choosing an agency…
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	Mind the apps as McDonald’s launches Christmas charmer
McDonald’s is one of those advertisers that sets the bar at Christmas – indeed at any time – and this…
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	John Lewis changes tack at Christmas with an ad that’s right for these times
It’s a different kind of Christmas in the UK (and elsewhere) this year with lots of people struggling to make…
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	Asda leads the Christmas charge (so far) says System1
System1 has a system (as it would) marking ads on their emotional effectiveness. 5.9 is as high as you go.…
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	Argos stretches a point for its unlikely Christmas feast
Argos and agency The&Partnership have produced some decent Christmas ads over the years although it never strikes you as the…
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	Is Lidl’s Christmas bear a necessity?
Lidl somehow plays second fiddle to Aldi in the UK, not least in its advertising. While we await the next…
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