The estimable Ad Contrarian Bob Hoffman is away for a while on vacation so he’s left us with some parting thoughts about the ad business. One item to catch his attention is WPP agency VMLY&R’s new schtick “human-centered design.” Obvious ...
Read More »George Parker: listen dude, Bob Hoffman’s new book on advertising is…awesome
As you would expect from my fellow curmudgeon, Bob Hoffman’s new book, “Laughing @ Advertising,” is a scathing indictment of the current state of the ad biz… But one done with a wonderful combination of sarcasm, obscenities and humor. I ...
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