Tag Archives: bartle bogle hegarty

BBH’s Sir Nigel Bogle on then, now and what the future holds

1/Bartle Bogle Hegarty was founded in 1982 and for most of the intervening period has been rightly viewed as one of the world’s few great creative agencies. What made the agency special and what provided its longevity? The three of ...

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Sir John Hegarty of BBH picks his Desert Island Ads

Sir John Hegarty began his career as an art director at Benton & Bowles (he was later fired) and then moved to Cramer Saatchi and Saatchi & Saatchi before helping to launch TBWA in London. He founded Bartle Bogle Hegarty ...

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Nike piles on the power to celebrate 25 years of W+K Portland’s ‘Just Do It’

It’s not every day that you come across a campaign that’s lasted for a quarter of a century (obviously) but Nike is celebrating 25 years of Wieden+Kennedy’s ‘Just Do It’ with a testosterone-packed special from the Portland powerhouse – ‘Possibilities.’ ...

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Ad spending in Greece and Spain to drop by €6.3bn

Ad spending forecasts are revised up or down (usually down, which tells you something) nearly as often as the UK’s Office of National Statistics (ONS) discloses that its output figures are wrong. Now ZenithOptimedia is having another go at 2012, ...

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