More Christmas stuff, this time AMV BBDO’s first effort for new client Asda, a veritable snowy wonderland. Read this morning that the end of November in the UK will see us buried in snow so we might all be fed ...
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We can imagine the euphoria that swept over AMV BBDO on Friday when they won Asda from Saatchi & Saatchi. The picture above, Tweeted by AMV on Friday with the caption, “Let the celebrations begin,” shows just how ecstatic the ...
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AMV group CEO Cilla Snowball should have been sitting down with a nice glass of Asda prosecco tonight until – ping! – it emerges that Walmart-owned Asda in the UK is about to merge with Sainsbury’s, the massive UK supermarket ...
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That didn’t take them long. Two years after losing longstanding supermarket client Sainsbury’s to Wieden+Kennedy AMV BBDO has bounced back, winning Walmart-owned Asda in the UK from Saatchi & Saatchi. Asda chief customer officer Andy Murray says: “We are delighted ...
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Well it was proving a good week for Publicis Groupe boss Arthur Sadoun (see here) but now he’s learned that Asda, which moved everything into Publicis Groupe two years ago (creative to Saatchi & Saatchi and media to Blue 449) ...
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Saatchi & Saatchi has signed up TV chef James Martin to front its first campaign since winning back the business from VCCP. Asda is in a right old mess, bludgeoned by Aldi and Lidl and facing a slowly recovering Tesco ...
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The latest news of Asda appointing Saatchi & Saatchi is the latest in retailers feeling the pinch and therefore looking for a quick fix. The reality is that former agency VCCP and S&S have similar levels of talent in their ...
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Asda’s £100m creative account is returning to Saatchi & Saatchi after less than three years at VCCP. The move follows the appointment of a new chief customer officer Andy Murray from Asda owner Walmart. Saatchi handles Walmart creative in the ...
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Does this count as an Easter (egg) themed advertising idea? A giant hen excreting Easter eggs for Asda (it has 20m of them it seems). Why anybody should buy an Easter egg is beyond me but maybe Asda knows best. ...
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