Tag Archives: apple

Apple launches contentious privacy ad blitz – or does it?

Apple has thrown down the gauntlet to the rest of the world (again), this time by introducing a privacy feature to its forthcoming iOS 14 software that requires app developers to request permission from users to track them for ad ...

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Apple re-imagines cinema as a vertical experience

Most user-generated pics and videos are vertical – or portrait – these days thanks to smartphones. So Apple is promoting ‘vertical cinema’ in a campaign by TBWA/Media Arts Lab to show that you can make proper movies in such a ...

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Apple bites into star appeal for China New Year iPhone epic

We expect China-set epics from Apple to kick off the New Year these days and it’s pulled out all the stops this year, an eight-minute tale of a lady taxi driver who takes her daughter to work (in a taxi.) ...

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