Tag Archives: anomaly

IKEA is entering the climate change lists with a new platform from Anomaly Amsterdam – ‘A Better World Starts At Home’ – and a global campaign hymning “Accidental Environmentalists,” showing how the most unlikely individuals can help same the planet ...

Mark Penn’s Stagwell Group has thrown a new lifeline to agency holding company MDC Partners, investing up to $100m for a 30 per cent stake. Penn (below), a former senior Microsoft exec and one-time head of Burson-Marsteller will become CEO ...

Robbie Williams, once unkindly dubbed ‘Blobby’ Williams, is a new face of WWW (Weight Watchers as was) along with Kate Hudson. Following its rebrand WW is now ‘For Every Body’ as we embark on that challenging 21st century journey towards ...

Drinks giant Diageo is reviewing its flagship Johnnie Walker account, currently shared between MDC Partners’ Anomaly and 72andSunny. It has already moved some digital business from R/GA to AnalogFolk, a big win for the independent digital and social network. Before ...

Accenture Interactive has had a great time for the past few years as it has cherry-picked creative agencies and lured a few big international marketers with its pitch as the “global experience agency.” But it hasn’t quite happened yet even ...

Holding company MDC Partners may be in a permanent state of seeming crisis but Anomaly, the agency founded by the UK’s Carl Johnson, seems to sail serenely on, oblivious to the burning timbers and falling masonry. Now CEO Johnson is ...

We had a slew of very good ads in October (see below, slew doesn’t sound very nice but it’s fine) and here’s another campaign to kick things off in November, trendy sustainable shoe company Allbirds from Anomaly LA. Allbirds are ...

The boat that is MDC Partners sails leakily on, reporting a net loss of $18.2m for Q3, which it blames on changes to accounting rules, with organic revenue up 1.5 per cent and net new business gains of $12.7m. Losses ...

Freeview and agency Anomaly would have us believe that the UK’s Freeview gives us a ride on the ‘Free Love Freeway,’ which I guess it does as you don’t have to pay for it. Vocalisation by Ricky Gervais/David Brent – ...