Anomaly has won Bud Light’s creative account in the US (and presumably elsewhere) while Interpublic’s The Martin Agency has picked up line extensions including its seltzer. Long-serving creative agency Wieden+Kennedy declined to repitch. Owner AB InBev has somehow managed to ...
Read More »Anomaly delivers again, this time for Diet Coke
It’s business as usual it seems for Coca-Cola these days (which not everybody’s happy with) but it’s nice to see an old-style Coke ad – ‘Love what you love’ this time for Diet Coke by Anomaly US. Anomaly, now part ...
Read More »Google launches new Pixel phone – and has absolutely nothing to say about it
Google’s new Pixel 6 phone is the first “all Google” phone it seems, not that that probably makes much difference to anyone. Quite likely that this new ‘brand anthem’ for the phone from Anomaly won’t make much difference to anyone ...
Read More »Cancer Research UK’s new campaign from Anomaly has questions to answer too
Cancer Research UK is back with a hard-hitting campaign from Anomaly stating baldly that “one in two of us will get cancer.” Well that’s laying it on the line. And no doubt Cancer Research UK does plenty of good work. ...
Read More »Hotels.com gives travel revival brief to Anomaly
Anomaly has won Hotels.com in ten markets across LatAm, Europe and French Canada. New work will run across platforms including TV and digital and is expected to roll out early next year. The previous agency was Crispin Porter. Hotels.com head ...
Read More »Anomaly tries to cheer us with Bulleit cocktail hour
Is a faux WFH happy hour/wine time evidence of the resilience of the human spirit or just another sign of how desperate we’re becoming in the lockdown? Kirin-owned Bulleit “frontier” bourbon (think the original maker was German) is aiming squarely ...
Read More »Anomaly goes darker for Ancestry Germany
Here’s a dark film for Ancestry Germany from Anomaly. No idea what it says (perhaps someone can enlighten us.) Don’t mess with the past? MAA creative scale: 8.
Read More »Anomaly aims for Muppet love for Facebook’s Portal
We all know that Facebook is watching us somehow or other, even if we don’t use it. Now anyone can play at Mark Zuckerberg, with the Facebook Portal, a sort of combo between permanent Skype and iPad. A few glitches ...
Read More »Vodafone adds Anomaly to global roster – to do what, we’re not quite sure
Is Anomaly a success or not? In particular its London outpost? It’s working for Unilever on something or other globally and now it’s been hired by Vodafone tasked with “providing strategic and creative insight for Vodafone’s global campaigns and initiatives, ...
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