Asda is reviewing its ad account at AMV BBDO – which won’t surprise anyone as it produced the clunker of 2020 with its dire campaign featuring one Sunny and his family – with an estimated media spend of £100m. It’s ...
Read More »AMV gives birth to another winning epic for Bodyform
Bodyform/Libresse’s ‘Viva La Vulva’ from AMV BBDO is one of the few recent campaigns that’s likely to be talked about in years’ time and the duo are going for broke again with this new epic – ‘Womb Stories’ – featuring ...
Read More »Which direction will Walkers take as it abandons 22-year AMV BBDO?
Adland brings constant reminders of the efficacy of Nigel Bogle’s remark – no agency is more than three calls away from a crisis – and AMV BBDO, long Britain’s biggest and one of its most admired agencies – has had ...
Read More »Having a laugh in lockdown with Maltesers and AMV
When’s the right time to turn to humour in a crisis? Now according to Mars Wrigley and agency AMV BBDO as it brings back a lockdown version of Maltesers’ ‘Look on the Light Side’ with four gals making the best ...
Read More »Adam&eveDDB unseats AMV BBDO as UK’s biggest agency
Adam&eveDDB has supplanted its Omnicom stablemate AMV BBDO at the top of the Campaign/ Nielsen UK creative agency billings in 2019, bringing to an end decades of AMV at number one. One might dispute the importance of such rankings when ...
Read More »Asda’s 20-second revival with AMV BBDO gears up for Mother’s Day
Mother’s Day is coming up soon (I’ve been forgetting it for decades – not sure exactly when) and here’s a lively effort from AMV BBDO for Asda. Part of a ‘Don’t Compromise’ campaign which shows promise. Asda, now owned by ...
Read More »Pepsi Max rolls out star-packed yawn-inducing football epic
Pepsi Max has unveiled its new Champions League epic from AMV BBDO with Raheem Sterling and Paul Pogba joining Leo Messi and Mohamed Salah (Pogba has plenty of time on his hands as he’s injured) in an extension of the ...
Read More »AMV’s ‘Viva La Vulva’ for Libresse is top Kinsale winner
AMV BBDO won the Grand Prix for Libresse ‘Viva La Vulva’ at the 56th Shark Awards in Kinsale, Ireland. AMV was also agency of the year with BBDO network of the year, Chemistry as Irish agency of the year, Stink ...
Read More »Bombay Sapphire banks on pointless purpose
Like many booze brands, Bombay Sapphire gin is struggling to find something it’s allowed to say – like drink this and you’ll be happy. So it’s found itself a purpose – ‘Stir Creativity’ – which is as hard to argue ...
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