Agencies
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Advertisers
Droga5 lands another biggie – its owner Accenture
Christmas brings a lot of big budget ads but the end of the year always brings lay-offs in adland, including…
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Advertisers
Christi Tronetti of Isobel: what brands need from agencies in an age of uncertainty
How do you plan for uncertainty? The recent IPA Bellwether Report reminds us that the current political climate and on-going…
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Agencies
Creative Spirit launches in US by pitching with top agencies
Creative Spirit is an Australian non-profit that aims to find jobs in creative companies for people who are different: that…
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Ad Tech
Why today’s big challenge for the agency establishment is zero-based creativity
Much chatter in adland about the way the declining fortunes of FMCG – or consumer products – companies are impacting…
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Advertisers
WFA says client/agency briefing is getting (a bit) better
The World Federation of Advertisers (WFA), which struggles manfully to bridge the gap between advertisers and agencies (unlike some of…
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Advertisers
Why pitch policy and malpractice are damaging clients as well as agencies
Are clients taking the mickey in creative pitches these days? I only ask because lots of others, mainly in creative…
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Advertisers
Rachel Spiegelman of Pitch: why can’t agencies just get on with each other and get the client job done?
Rachel Spiegelman, president of Pitch in Los Angeles suggests that agencies would do better to share experiences and just get…
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Advertisers
Now drugs giant GSK joins the agency rebate gang
Giant drugs company GSK, some of whose employees in China have been detained by the authorities for allegedly bribing doctors…
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Advertisers
UK ad folk driven mad by stress says new NABS survey
A study commissioned by the UK’s NABS advertising charity has revealed that a quarter of workers (23 per cent) in…
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