EssenceMediacom global COO Josh Krichefski has been nominated as IPA President-elect to succeed Julian Douglas, vice chairman of VCCP. The election will take place at the IPA AGM in March next year. The IPA represents UK creative and media agencies. ...
Read More »Pay more to solve talent crisis says AA and Tesco’s Bellini
Sometimes stating the bleedin’ obvious is unequivocally the right thing to do and Tesco chief customer officer and Advertising Association president Alessandra Bellini (below) did just that at the Media 360 conference, saying: “salaries in the industry (have lagged) inflation ...
Read More »DFS and Moneysupermarket provide rare opportunities for new wave UK agencies
Zoom and Teams are going to be creaking with creative pitches across the next few weeks as both furniture maker DFS and comparison site Moneysupermarket look for new agencies. Moneysupermarket has departed Engine after two years (after what seemed a ...
Read More »Sam Pearce: how can stressed out advertising go from fearful to fearless?
What is stress really doing to our work? The epidemic of stress in advertising is often discussed as a purely moral or ethical dilemma. And we should certainly focus on ensuring we have healthy and happy people. But what if ...
Read More »Droga5 lands another biggie – its owner Accenture
Christmas brings a lot of big budget ads but the end of the year always brings lay-offs in adland, including senior management whose departure agencies think they can smuggle out because no-one’s looking. Omnicom’s TBWA has started the trend early ...
Read More »Christi Tronetti of Isobel: what brands need from agencies in an age of uncertainty
How do you plan for uncertainty? The recent IPA Bellwether Report reminds us that the current political climate and on-going Brexit negotiations have left us collectively holding our breath. While we look to the future, we have to consider multiple ...
Read More »Creative Spirit launches in US by pitching with top agencies
Creative Spirit is an Australian non-profit that aims to find jobs in creative companies for people who are different: that is, have disabilities. It’s launching in the US and has signed up some of the great and good (and good ...
Read More »Why today’s big challenge for the agency establishment is zero-based creativity
Much chatter in adland about the way the declining fortunes of FMCG – or consumer products – companies are impacting agencies. Procter & Gamble and Unilever are cutting back advertising and the number of agencies they use although they still ...
Read More »WFA says client/agency briefing is getting (a bit) better
The World Federation of Advertisers (WFA), which struggles manfully to bridge the gap between advertisers and agencies (unlike some of its national peer groups) has been researching the vexed matter of agency briefing, in particular for “integrated accounts.” It concludes ...
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