Tag Archives: Agencies

Sometimes stating the bleedin’ obvious is unequivocally the right thing to do and Tesco chief customer officer and Advertising Association president Alessandra Bellini (below) did just that at the Media 360 conference, saying: “salaries in the industry (have lagged) inflation ...

Zoom and Teams are going to be creaking with creative pitches across the next few weeks as both furniture maker DFS and comparison site Moneysupermarket look for new agencies. Moneysupermarket has departed Engine after two years (after what seemed a ...

What is stress really doing to our work? The epidemic of stress in advertising is often discussed as a purely moral or ethical dilemma. And we should certainly focus on ensuring we have healthy and happy people. But what if ...

Christmas brings a lot of big budget ads but the end of the year always brings lay-offs in adland, including senior management whose departure agencies think they can smuggle out because no-one’s looking. Omnicom’s TBWA has started the trend early ...

How do you plan for uncertainty? The recent IPA Bellwether Report reminds us that the current political climate and on-going Brexit negotiations have left us collectively holding our breath. While we look to the future, we have to consider multiple ...

Creative Spirit is an Australian non-profit that aims to find jobs in creative companies for people who are different: that is, have disabilities. It’s launching in the US and has signed up some of the great and good (and good ...

Much chatter in adland about the way the declining fortunes of FMCG – or consumer products – companies are impacting agencies. Procter & Gamble and Unilever are cutting back advertising and the number of agencies they use although they still ...

The World Federation of Advertisers (WFA), which struggles manfully to bridge the gap between advertisers and agencies (unlike some of its national peer groups) has been researching the vexed matter of agency briefing, in particular for “integrated accounts.” It concludes ...

Are clients taking the mickey in creative pitches these days? I only ask because lots of others, mainly in creative agencies, are wondering too. Pitches are coming thick and fast and they’re getting more expensive for the agencies in question. ...