Tag Archives: Agencies

How do you plan for uncertainty? The recent IPA Bellwether Report reminds us that the current political climate and on-going Brexit negotiations have left us collectively holding our breath. While we look to the future, we have to consider multiple ...

Creative Spirit is an Australian non-profit that aims to find jobs in creative companies for people who are different: that is, have disabilities. It’s launching in the US and has signed up some of the great and good (and good ...

Much chatter in adland about the way the declining fortunes of FMCG – or consumer products – companies are impacting agencies. Procter & Gamble and Unilever are cutting back advertising and the number of agencies they use although they still ...

The World Federation of Advertisers (WFA), which struggles manfully to bridge the gap between advertisers and agencies (unlike some of its national peer groups) has been researching the vexed matter of agency briefing, in particular for “integrated accounts.” It concludes ...

Are clients taking the mickey in creative pitches these days? I only ask because lots of others, mainly in creative agencies, are wondering too. Pitches are coming thick and fast and they’re getting more expensive for the agencies in question. ...

Rachel Spiegelman, president of Pitch in Los Angeles suggests that agencies would do better to share experiences and just get on rather than stab each other in the back (and front) most of the time. At the recent Advertising Hall ...

Giant drugs company GSK, some of whose employees in China have been detained by the authorities for allegedly bribing doctors hard on the heels of a $3bn fine in the US for misleading marketing, has landed its big feet in ...

A study commissioned by the UK’s NABS advertising charity has revealed that a quarter of workers (23 per cent) in the creative and media sector find their working environment overly stressful most of the time – and two-thirds (65 per ...

Handily, just weeks before an IPO tipped to give Facebook a value twice that of Ford, some research has come to light underwriting investors’ colossal projection of faith. Here, to give the flavour, is Mediapost’s take on it: Social media ...