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Advertisers
Spotify shows old way to use posters in new campaign
Streaming service Spotify produced arguably the best out of home campaign last year by highlighting some of the facts it…
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Advertisers
Edeka celebrates Christmas in what’s left of the planet
Jung von Matt’s Christmas outing for German supermarket Edeka is always worth a look; this year it’s dystopian tech which…
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Advertisers
Online marketing for casinos 101: player acquisition and retention
The online gambling sector provides an excellent case study for online marketing more broadly. Casino operators exist almost exclusively within…
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Advertisers
Ford jitters strike WPP
A clear sign of the jitters bedevilling WPP is this statement it issued yesterday – which briefly moved the share…
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Advertisers
Bigdog wins Vax cleaners account
Household brand Vax has appointed integrated advertising and marketing agency bigdog as its lead creative agency following a two-way pitch.…
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Advertisers
Maserati picks Accenture as global “experience” agency
Accenture Interactive has taken another biggish step into adland with its appointment as Maserati’s “global experience agency of record,” handling…
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Advertisers
NZ Police play recruiting for laughs in Ogilvy campaign
New Zealand’s police are on a recruiting drive to make the country the safest place in the world. So their…
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Ad Tech
YouTube walks from one safety issue into another
What to do about dodgy stuff on YouTube? Not so long ago the “brand safety” issue was dodgy videos next…
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Advertisers
Iris launches new Adidas Predator boots in style
It’s hard to stand out with anything football related but Iris has pulled it off with this Paul Pogba film…
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