Technology
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WPP buys A1 firm Satalia for Wunderman Thompson
WPP has bought Satalia which it describes as a “global leader in enterprise AI (artificial intelligence) and one of the…
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Post-pandemic WPP hits recovery targets a year early
For once WPP will be happy to follow in the footsteps of its peers: matching the likes of Omnicom and…
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MSQ wins Cancer Research UK lead digital role
Cancer Research UK has appointed MSQ to handle its digital marketing creative following a pitch. The move is part of…
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WARC reveals secret of creative effectiveness – or does it?
WARC, which run the Effies and is now owned by Cannes Lions proprietor Ascential, has released its finding into the…
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UK advertising to hit record £27.7bn in 2021 – AA report
The latest Advertising Association/WARC Expenditure Report predicts that UK adspend will grow by 18.2% this year to reach a total…
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S4 Capital’s Sorrell on new digital platforms, diversity and the world as he/we know it
One of the upsides of inching out of lockdown is that you now get a real, live Sir Martin Sorrell…
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S4 Capital expands in Asia Pacific with Salesforce specialist
If you want to deal with one of the giants of the tech world you might have to put some…
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Publicis, Omnicom and IPG bounce back strongly in Q2
Three of the big ad holding companies have posted spectacular post-pandemic bouncebacks in the first half of 2021, in effect…
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