News
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More big pharma upheaval: Haleon drops IPG for Publicis and WPP, Kenvue reviews
Haleon, the consumer health business spun off from Britain’s GSK, has dropped IPG from its creative roster and consolidated with…
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IPA leads creative fightback against the ‘tsunami of AI slop’
A big effort by the ad industry to hold back a “tsunami of AI sameness” is underway. It’s being led…
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Leagas Delaney hires new head of design
Leagas Delaney has hired AMV BBDO designer Chris Chapman as its new head of design. Chapman will re-unite will Leagas…
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$720m Bayer moves to IPG
IPG has shown there’s life after the impending merger with Omnicom by landing one of the biggest account reviews of…
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NCA promote Bodily to managing director
New Commercial Arts, now part of WPP’s Ogilvy Group, has promoted Lou Bodily to managing director. She will report to…
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Omnicom-IPG gets final green light in the US, with caveats
The Federal Trade Commission in the US has given final approval to the $13.5 billion IPG-Omnicom merger (which looks more…
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AI is good for your love life, says ChatGPT’s first brand campaign
We should stop worrying about AI taking our jobs and our sanity, and embrace its potential for enhancing our love…
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MAA Ad of the Week: Spike Jonze for Gucci (runner-up NCA’s Quidco)
Well this is a cop-out, a winner and a runner-up. But bear with us. Spike Jonze’s new film showcasing designer…
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Home improvement gets sweary for Norwegian retailer Maxbo
Maxbo is Norway’s largest home improvement retailer, known not just for selling tools and materials but also providing workshops and…
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