News
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It’s to be WPP Creative at last – although brands remain
WPP is finally biting the bullet and bringing its three main creative agency brands under one banner – WPP Creative.…
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Sabrina’s Pringles man lacks staying power
Was there a big budget at the Super Bowl that didn’t require a celeb? (Yes, Anthropic but there weren’t many.)…
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Super Bowl: how many celebs would you like?
With AI you can do pretty much anything, including reimagining a comedy from 1995 with the appropriate actors. Which is…
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MAA Ad of the Week: Anthropic from Mother
It’s a long time since an ad campaign caused as much of a stink as this: Mother’s rather understated Super…
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Essity win shows AMV BBDO on the move
Is AMV BBDO in the UK starting to motor at last? The Omnicom shop was the UK’s biggest agency by…
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Watch out, there’s an AI ad about – Mother’s Super Bowl warning from Anthropic
Ads are coming to AI, Lord help us, but Anthropic’s first Super Bowl campaign for its Claude contender assures us…
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Run Deep picks creative director
Sports and enteryainment agency Run Deep, which numbers Anthropic among its clients, has hired Will Brookwell (below) from AMV BBDO…
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Uber Eats and Grubhub marshal celebs for Super Bowl eat-out
All sorts of stuff going on between Bradley Cooper and a spectacularly annoying Matthew McConaughey in this year’s Uber Eats…
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Wonderhood debuts a space oddity for Waitrose
Waitrose has a spring in its step these days and now we’re introduced to Michael, a ‘gastronaut,’ who suffers terribly…
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