News
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BrewDog was right to withdraw its ‘commercial suicide’ ad – but why did it run at all?
By Harry Corin, founder, Elevo. When I first saw BrewDog’s recent OOH campaign using the word “suicide”, I didn’t feel…
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Staysure puts the over 50s clichés ‘where the sun don’t shine’
Over-50s insurer Staysure is going big on Boxing Day with a new campaign that ditches the retirement tropes and instead…
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Now WPP nabs some of Kenvue alongside Publicis
Big reviews are still landing and WPP, aginst the odds, seems to be having a pretty good time of it.…
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Felix Richter from Mother: my creative highlight of 2025
Anyone who wants to get into the mind of Mother’s über-CCO Felix Richter might consider picking up a copy of…
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Jaguar Land Rover enters ‘period of exclusivity’ with WPP
It’s been one of the biggest (and longest) creative pitches of the year, but it looks like WPP has emerged…
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MAA Ad of the Week: Canal+ ‘Tango’ from BETC Paris
Cinema is one of the legacy media that finds itself under the cash from the digital tidal wave, especially maybe…
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Hanni Randell-Bateman of Wolff Olins: my creative highlight of 2025
The music industry has been feeling a bit… middling. Safe bet after safe bet. Albums engineered for playlist slots, polite…
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Renault Clio ramps up the sex appeal with mythic goddess
The innocent Nicole, who used to be the face of the Renault Clio under the watchful eye of her “papa”,…
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Hugo Bone from AML: my creative highlight of 2025
Spunk for milk. A not-so-delicious line in the absolutely delicious ‘I Swear’ – without a doubt my creative highlight of…
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