Media
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Jack Simcock: are the big betting firms dropping the ball in their RWC advertising campaigns?
We are in the middle of The Rugby World Cup – the biggest sports event in the world this year.…
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Frederic Joseph: why ad blocking is good for you – really
Apple’s decision to support ad blocking on its browser, Safari, has dominated the marketing columns since it was announced a…
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Playboy waves goodbye to its nude glories
Playboy is finally ditching its nudes after 60 years or so – but everyone was really supposed to read it…
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Mike Peralta of AudienceScience: what role should agencies play in programmatic?
One of the biggest topics in digital advertising seems to be the increase in advertisers taking their programmatic trading out…
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Come on Sharon, why isn’t Ofcom doing more to regulate Britain’s terrible broadband services?
I know you all like to hear about my problems with Virgin Media, the cutting edge of the cable revolution…
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Adscam reveals the ‘secrets’ of WPP earn-outs
My friend George Parker has been musing about Sir Martin Sorrell’s many deals at WPP, prompting this response on WPP…
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Carat wins lion’s share of Mondelez global media
Dentsu Aegis-owned Carat has made its first big stride forward in the current round of global media reviews, essentially swapping…
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McCain pioneers ‘shoot it, show it’ same day ads in new adam&eve/PHD campaign
McCain, now styling itself the “nation’s favourite teatime brand,” is launching two new linked autumn campaigns. First off is a…
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Arena wins Virgin Atlantic media business
Havas-owned Arena Media has won the Virgin Atlantic media account. The creative business moved to adam&eveDDB from RKCR/Y&R last year.…
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