Media
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Wieden+Kennedy gives F1 (un)comfortable lift-off
The 2021 Formula One season kicks off in Bahrain on Sunday and Wieden+Kennedy is back in the cockpit promoting it,…
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WPP invests $200m in a new data ‘centre of excellence’
WPP is getting its data act together to create a new more centralised offering that will combine the capabilities of…
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Deloitte in-house agency 368 to launch in Leeds
Lots of people in the UK are heading north it seems with even HMG’s Treasury planning to ship staff to…
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Clear Channel and JC Decaux: quality trumps price and social responsibility in fight for consumer trust.
Out of home giants Clear Channel and JC Decaux have surveyed 1,000 UK consumers to find out why they value…
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Sports marketing trends for 2021
The uncertainty around the COVID-pandemic continues to limit future planning as we look ahead to 2021, and sports marketers especially…
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WPP is now a global commerce leader says Forrester
This will have produced a warm glow for WPP CEO Mark Read: Forrester Research has annointed WPP as a leader…
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UK government pandemic advertising tops £240m in 2020
UK government advertising in 2020 reached £163m (up 237%) with, on top of that, £80m from Public Health England (almost…
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Leo Burnett wins Comic Relief 2022 Red Nose Day
It’s the BBC’s charity fundraiser Red Nose Day tonight and Leo Burnett has been selected to carry the torch into…
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IPA 2020 census shows employee numbers down 11 per cent, with women, the old and the young hit hardest
We all know the pandemic’s impact on the advertising industry has been tough, and the IPA 2020 census figures are…
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