As if the last two years haven’t been enough for each of us, now we’re heading for the highest rates of inflation seen in years and tough times are ahead according to the daily headlines. C-suite are openly discussing their ...
Read More »Queen Elizabeth 11: an epoch ends with many new challenges
We haven’t had much practice at this. Britain’s Queen Elizabeth 11 has died after 70 years on the throne and, while the obituaries and tributes will have been prepared for years, how should business and the media respond? Some media ...
Read More »MAA Ad of the Week: John Lewis uncorks the emotion for all life’s moments
Shopping in John Lewis can be a rather chilly experience: it radiates, mostly, efficiency rather than warmth. Now armed with a new (and painstakingly researched) line – “For all life’s moments’ it’s doubling down on emotion in what looks rather ...
Read More »MSQ launches global multi-platform content offer
MSQ, which now describes itself as a “global next generation creative and technology group,” has launched MSQ Global Studios to help advertisers deliver relevant content across the ever-increasing number of media channels. MSQ Global Studios will be led by MSQ ...
Read More »Bulchandani takes top job at WPP’s Ogilvy as Main quits
It’s all change at the top of the big ad networks – Wendy Clark exiting Dentsu International (as is DI as it will be no more) and now Andy Main stepping down as global CEO of WPP’s Ogilvy to be ...
Read More »Design moves up the agenda at adam&eveDDB, Lubar joins network from McCann
Chris Chapman (below) has joined adam&eveDDB as the agency’s first creative director of design, reporting to CCO Richard Brim. Chapman joins from Droga5 after stints at London agencies including Wieden+Kennedy, Grey, where he worked on award-winning Volvo and Saatchi & ...
Read More »Wendy Clark on way out as Dentsu brings International back in house
CEO Wendy Clark is, indeed, leaving Dentsu International – on December 31 as the Japan-owned ad giant moves to “one management team.” Her job, it says, is being “discontinued.” From January 2023 Dentsu Group Inc. CEO Hiroshi Igarashi will run ...
Read More »John Lewis readies customer-friendly “for all life’s moments”
Everybody looks forward to adam&eveDDB’s blockbuster Christmas ad for John Lewis and its mid-season effort usually causes a stir too – last year there was a “trans” row one recalls. This year’s comes out on Thursday. With a new line: ...
Read More »House 337 unveil’s new line-up for owner Next 15’s “collective” model
House 337 received a somewhat sceptical response when the Next 15-owned combo of Engine Creative and fashion agency ODD announced its new moniker. 337 is the number of people it employed at the outset and some thought it might not ...
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