Finance
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Luke Bristow: why most agencies are built to fail challenger brands
The traditional agency model is no longer fit for purpose. It’s rigid, fragmented, and built for a world that doesn’t…
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WPP scores triple whammy with WARC Effectiveness win
Does winning the most ad awards make you the best, most creative, most effective or demonstrate that you’re bigger and…
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Tech troubles hit S4 Capital (again)
Sir Martin Sorrell’s big bet on tech companies driving growth at his S4 Capital (Monks is its main agency) has…
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Worrying times for holding company media agencies as Indian authorities launch raids
Price fixing in media is an issue that won’t go away – likely to be still more of one as…
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Why Annual Surveys Are a Must for Systematic Growth
Companies use various tools to stay competitive in their industry. From creating innovative products and ways to do things to…
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Will adam&eveDDB’s new global effort for Puma put it back on a high?
US consumers seem to be reining in spending as they wake up to the Trump dawn, bad news for European…
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Back in the old routine for Tammy Einav as she joins Murphy and Golding at Ogilvy
The other day we mentioned the diaspora from adam&eveDDB, at least four new agencies at last count, and now two…
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More upheaval at WPP’s GroupM as EMEA boss Krichefski leaves
Will the last person to leave GroupM please turn out the lights? WPP’s media behemoth has lost a stream of…
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David Wheldon named as new WFA president
Industry veteran David Wheldon, currently chief brand officer of lottery operator Allwyn, is taking over as president of the World…
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