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Lucozade loss might call for a reset at Grey London

Lucozade has split with ten-year agency Grey London it seems following a review by owner Suntory and a new marketing director moving from Suntory’s Ribena. Suntory bought Lucozade and Ribena from GSK in 2013. Grey had more than its fair ...

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Is Maersk’s new corporate campaign all at sea?

Danish-owned Maersk is the biggest shipping line in the world, it carries everything but passengers because its founder deemed them “too difficult.” As Carnival Cruises might be inclined to agree. So it has the wherewithal to produce this almost completely ...

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