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German supermarket Penny serves up a tough watch for Christmas, but it’s worth it
Christmas cheer is in short supply in Serviceplan’s latest “festive” epic for German supermarket Penny. The walls are crumbling and…
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MAA ad of the week: John Lewis gets Britain talking again
Somehow it seems that all’s right with the (ad) world when John Lewis pulls a classic Christmas campaign out of…
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MMC’s Broderick tells advertisers to focus on value and transparency in hard-hitting address
The marketing procurement community needs to spend more time focussing on media and marketing effectiveness Stephen Broderick (below), senior partner…
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Lil Nas X stars for Coach on Ocean’s Piccadilly Lights
The plethora of Christmas ads on TV aren’t the only current manifestations of creativity. US-based global fashion house Coach’s 3D…
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KFC says sorry for Kristallnacht chicken & cheese promotion
In this age of social media pile-ons, brands tend to be over-cautious about upsetting people, but it’s alarming how regularly…
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Kevin the Carrot is ‘Home Alone’ in Aldi’s Christmas parody
Aldi’s Kevin the Carrot has become a perennial Christmas favourite, and in this year’s ad he takes on the mantle…
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Mind the apps as McDonald’s launches Christmas charmer
McDonald’s is one of those advertisers that sets the bar at Christmas – indeed at any time – and this…
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John Lewis changes tack at Christmas with an ad that’s right for these times
It’s a different kind of Christmas in the UK (and elsewhere) this year with lots of people struggling to make…
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Mother’s The Or wins ambitious Harry’s
Mother spin-off The Or has won razor brand Harry’s as it moves into the men’s skincare market and tries to…
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