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Audemars Piguet refreshes brand platform with Publicis Luxe
An Audemars Piguet Royal Oak Swiss watch will set you back about $110,000 (if you can find one – they’re…
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W+K London debuts first Amazon Prime work at the Oscars
Amazon Prime is a promiscuous client. We’ve seen work from Droga5 and Joint, and now Wieden + Kennedy London has…
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Grand Frais and Rosa Paris turn tables on copycat
What do you do when someone copies your ad? White label it of course, so everyone can have a go.…
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Lloyds gallops into youth market with Smart Start
Lloyds Bank ads have become the Martini de nos jours – those damned black horses are the beautiful people of…
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Le crunch: BBC boss Tim Davie and Gary Lineker were once Walkers allies
As the national crisis over Gary Lineker and Match of the Day – one which has involved the prime minister…
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Kathryn Jacob: the Oscars – what can advertisers learn from silver screen storytelling?
The 95th Academy Awards (or the Oscars to you and me) are upon us. The annual event is often discussed…
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MAA Ad of the Week: Blitzworks’ ‘Masterpiece’ for Coke
Coca-Cola mow has a big advertising operation at WPP’s OpenX, with great things expected, and here’s one: ‘Masterpiece’ from Blitzworks,…
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Dove goes into battle against beauty “digital distortion”
Unilever’s Dove is going into battle against the so-called Bold Glamour filter which, it says, presents a concerning ideal of…
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Mutant takes Eastpak to Mars
Is there ‘Life on Mars’ without David Bowie? Congratulations to lifestyle brand Eastpak and Belgian agency Mutant for resisting the…
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