Advertisers
-
Apple enters the Paralympics race
The Paralympics have become a great advertising opportunity for brands, more so than the Olympics in some respects. They’re a…
Read More » -
Ocean Outdoor: Selling the sizzle and the sausage with premium OOH
By Steve Bernard. Opportunity knocks for FMCG brands looking to the brand building power of premium Out of Home (OOH)…
Read More » -
Martha Stewart interns for Fiverr in new transatlantic campaign
She spent five months in prison for obstruction of justice and most recently caused a stir when she posed in…
Read More » -
Orange wins another medal – this time for the Paralympics
Orange has done pretty well out of this Olympic summer so far, not least with agency Marcel landing a shedload…
Read More » -
Tracey Shirtcliff: why AI should transform marketing agency pricing
Artificial intelligence (AI) has already been credited with facilitating far-reaching process change in many sectors. It’s already supporting a variety…
Read More » -
Mother takes M&S back to school with durability message
Outside of the flagship Christmas campaign, working for a retailer like M&S can be quite a grind for an agency.…
Read More » -
Primark and VCCP launch first US brand campaign
With an ambition to open 60 stores in the US, Primark is asking American consumers to “fall in love” with…
Read More » -
Ocean Outdoor: win outdoor advertising space on Britain’s most prestigious DOOH screens
With just two weeks left to submit entries, the countdown to Ocean’s annual Digital Creative Competition is on. Now in…
Read More » -
Rightmove and Neverland launch sponsorship of ITV’s ‘The Voice’
As autumn approaches, TV reality shows will be back in force. Strictly is already announcing its line-up of contestants, and…
Read More »