Agencies

Was Dior right to pull its Johnny Depp ad?

This ad bu Dior with Johnny Depp (no dafter than most of its genre) has been pulled after objections from Native Americans including the two in it (who were, presumably, handsomely rewarded for their efforts.) Hard to see what the ...

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Pitching crisis drives IPA and ISBA to produce a ‘no nonsense’ guide

Agencies chase growth even more than they chase awards, but that drive to keep proving your worth and pushing your capabilities can be a massive drain on increasingly limited resources. So much so that the IPA and ISBA have come ...

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M&S unveils a new non-event from new agency ODD

M&S has unveiled its first campaign from new womenswear agency ODD, designed, among other things, to restore its “style credentials.” M&S moved its non-food advertising from Grey in search of “more targeted, inspirational and relevant customer marketing.” The autumn range ...

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Oliver CEO Sharon Whale: how clients can avoid becoming inmates of in-housing

It’s been quite the journey. In-housing still isn’t understood in the way I’d like, but there’s no denying it’s become a valuable, mainstream marketing operation today. Household names have adopted the practice in recent years – the likes of Sky ...

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Droga5 takes conservative route in new Barclaycard effort

Every big creative agency becomes something of a department store in the end: some big showcase accounts and others which pay the rent (and the profits.) The creative work usually reflects this. Droga5 in London seems to be moving finally ...

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MSQ’s Stack turns traffic policeman for busy London street

Do agencies really help the public good? When London’s Camden Council in its wisdom decided to make busy thoroughfare Tottenham Court Road two-way there were a number of accidents, some serious, as people had been used to it being one-way ...

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