We all feel a little bit heroic when we’ve fixed something, which is why this campaign by Chime360 gets away with its “Flashdance” meets “Superman” take on DIY. Screwfix is owned by Kingfisher, which has also done good creative work ...
Read More »Anomaly delivers again, this time for Diet Coke
It’s business as usual it seems for Coca-Cola these days (which not everybody’s happy with) but it’s nice to see an old-style Coke ad – ‘Love what you love’ this time for Diet Coke by Anomaly US. Anomaly, now part ...
Read More »Now Interpublic suspends operations in Russia
Interpublic (IPG) has finally decided enough is enough in Ukraine, suspending its business operations in invader Russia, where it has around 200 people. They’ll be paid for six months. CEO Philippe Krakowsky (left) said in a memo: “Essentially, we hoped ...
Read More »Ukraine: please support our MAA/Red Cross appeal
Most of us are showing our support for the relief and humanitarian efforts in Ukraine although some of the ad holding companies (with the notable exception of WPP) are still sitting on their well-upholstered bottoms when it comes to terminating ...
Read More »Ukraine: why are adland’s dogs still refusing to bark?
Reports abound over the disquiet felt by ad holding group staffers at the way their elders, supposed betters and owners are sitting on their hands over doing business in Ukraine invader Russia. With the notable exception of WPP which has, ...
Read More »The Ipcress File showcases the best and worst of advertising
ITV’s The Ipcress File is becoming a showcase for advertisers although as the series introduces yet more labyrinthine variations on Len Deighton’s labyrinthine novel (a DIY botched abortion, what was that about?) its appeal may diminish. Wonder if ITV rationed ...
Read More »Waitrose digital-first loyalty scheme collapses in ruins
That didn’t take long did it? Just two weeks after introducing its digital-first myWaitrose loyalty scheme – and scrapping free newspapers in the process – Waitrose has been forced to ditch it, re-introducing printed vouchers (although not the newspapers, yet) ...
Read More »Publicis Groupe appoints an Italian as new CCO for France
Publicis Groupe France has appointed Marco Venturelli as chief creative officer, taking responsibility for agencies including Publicis Conseil, Marcel, Leo Burnett Paris, Saatchi & Saatchi, and Razorfish. He was previously president and creative director of Publicis Conseil, which he joined ...
Read More »Bumble bumbles into the “romance gap”
Dating app Bumble is taking a rather less traditional view of getting together than Irn Bru, urging women to “drop the script” in a new campaign from 72andSunny Amsterdam. As ever these days there’s some cod research to back up ...
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