Ad Tech

Blue State Digital’s Samir Patel: why the whole world needs proper regulation for Facebook and its rivals

It’s been a hellish few weeks for Facebook. Earlier this month, just 24 hours after announcing its pivot to a more privacy-focused platform in an attempt to reassure an increasingly concerned user base, it was revealed that Facebook’s single biggest ...

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Mark Read: a glimpse of the ‘shoes off’ version of WPP’s CEO

Apparently the original plan was to interview WPP CEO Mark Read on a psychiatrist’s couch, but his team, quite understandably, nuked the idea. The Advertising Week audience was promised it would find out what the “shoes off” Mark Read is ...

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Sir Martin Sorrell on Madison Avenue Manslaughter

Michael Farmer has just published the third edition of his invaluable Madison Avenue Manslaughter, surely the best analysis of the recent history of advertising and its agencies and guide to what to try to do next. We’ll have more from ...

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