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Ad Tech
Andrew King: the future of television: where creativity meets technology
Television has come a long way since John Logie Baird’s demonstration at Selfridges department store in 1925. What began as…
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Advertisers
Is space the next frontier for Out of Home ads?
As Amazon’s Jeff Bezos prepares to catapult wife-to-be and her pals, including warbler Katy Perry, into space in advance of…
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News
XBox enlists rat army to show our human side
Micosoft’s Xbox has won plenty of gongs for its advertising over the years (mostly via McCann). Droga5 is on the…
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Advertisers
MAA Ad of the Week: Wieden+Kennedy London for Malibu
Malibu isn’t a bright pink drink but it should be – brash and a bit naff – so who better…
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Advertisers
Virgin Atlantic navigates a sea of woke for a rainbow in the clouds
A new campaign from Virgin Atlantic is something of an event in UK adland: Its Branson-esque trolley dollies summed up…
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Advertisers
McDonald’s fights cost pressures with French slices of life
It’s always diverting to see how others live so this is how they consume McDonald’s in France, courtesy of TBWA\Paris.…
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Advertisers
Publicis bags another big integrated account – Walmart’s Sam’s Club
This is getting boring: Publicis has won yet another creative and media integrated assignment in the US, Walmart-owned Sam’s Club…
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Advertisers
Tata’s Tetley from Pablo puts the tea back in Britain
Over the years agencies and advertisers have got themselves in a terrible tangle over tea, desperate to say what it’s…
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Advertisers
Cox clocks off in W+K winner for Malibu
Brian Cox has enjoyed a long and distinguished career as a character actor – some may remember him as the…
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