-
Ad Tech
M&C Saatchi tossed around on share price waves
Are M&C Saatchi executives enjoying the sun – and the plethora of Grand Prix – in Cannes? Maybe they are…
Read More » -
Advertisers
New Commercial Arts spearheads heavyweight Paramount+ drive into streaming market
Paramount Global’s Paramount+ streaming service is launching in the UK with a heavyweight all-media campaign – ‘A Mountain of Entertainment’…
Read More » -
News
MAA Ad of the Week: adam&eveDDB for Marmite
Bit of a cheat this one but there’s a shortage of good ads around (as you may have noticed and…
Read More » -
Advertisers
Richard Brim on what Cannes Lions has become
Humour seems to be raising its head at Cannes this year (the Festival starts at the weekend and goes on…
Read More » -
Advertisers
Carlsberg returns to Fold7 in blow for short-lived Grey
Fold7 has bumped WPP’s Grey Europe off the global Carlsberg account, reportedly adding second brand Tuborg to its bag. Fold7…
Read More » -
Advertisers
ASA hits the right note as it tries to rebuild trust in ads
The UK’s Advertising Standards Authority (ASA) has been regulating ads for over 50 years now. At first it seemed rather…
Read More » -
Advertisers
Standing up for creativity needs more buy-in from the paymasters if it’s going to work
I see that Campaign is launching “Campaign for creativity” (subscription required), timed for the Cannes Lions presumably. “We are for…
Read More » -
Advertisers
Burger King’s Proud Whopper fails on technicalities
This ad from Burger King Austria celebrating LGBTQ+ community Pride misfired somewhat, with some tweeters surmising it was a play…
Read More » -
Advertisers
Back to the 1970s? There were some compensations…
“Why is nothing working in broken Britain?” asked the Sunday Times’ News Review at the weekend, rehearsing a litany of…
Read More »