Author Archives: Emma Hall

Emma Hall is a journalist and editorial consultant and is the former Europe Editor of Ad Age, where she covered European marketing advertising, digital and media stories. She has written for newspapers including the Financial Times, The Guardian, The Times and the Telegraph, and was previously a section editor at Campaign. Emma started her career in New York as a researcher for a biography of Keith Richards.

Ogilvy MD Victoria Day picks her Desert Island Ads

Victoria Day is managing director, advertising, brand & content at Ogilvy UK, where she is a key player in the Walgreens Boots team. She joined Ogilvy in 2018 from adam&eveDDB, where she was a managing partner, running the Waitrose, Google ...

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Uncommon attempts to redefine the ‘lad’ in LADbible

In a bold effort to change the narrative, Uncommon is hoping to redefine the meaning of “lad” by showing a series of everyday heroes — and even heroines — in a new campaign for LADbible. Patrick Hutchinson, who carried an ...

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German supermarket weepie’s Christmas ode to lost youth

While British advertisers are cheering us all up with promises of yuletide togetherness, German supermarket Penny’s is taking an altogether more miserable approach, dwelling on the lost opportunities that the pandemic has forced on young people. Serviceplan’s campaign is a ...

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Djaba is over and up in another Publicis Groupe shuffle

Publicis Groupe has promoted Magnus Djaba, CEO of its UK creative agencies, to chief client officer. When he takes up the group’s top global client role, Annette King, CEO of Publicis Groupe UK (and recently made chair of the BBH ...

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Dominos goes full festive yodel for Christmas pizza launch

VCCP’s “Domin-oh-hoo-hoo” campaign for Dominos Pizza takes a festive turn with a full choir to launch its Christmas menu. Apparently the original campaign reached 95 per cent of the UK population, and there’s clearly plenty more mileage to be had ...

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