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Damon Collins of Joint: My Desert Island Cannes ads
At its best Cannes Lions is a repository for the greatest ideas in the world. Not TV ads, posters or…
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Cadbury rejects AI for real, oozing chocolate in new VCCP global campaign
A chunk of Cadbury’s Dairy Milk, filmed melting in slow motion, is the start and finish point for an entire…
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Uncommon rewinds for Ocado with ‘Life delivered’
Reliability and trust are the watchwords for Ocado in Uncommon Creative Studio’s first work for the brand since winning a…
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VCCP takes Hovis to TV for first time in six years
Hovis is reportedly in merger talks with Kingsmill as the baking industry consolidates to cope with higher costs and a…
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All brands need is 1.5 seconds of your time, says VCCP
When we’re all swiping, scrolling and skipping, attention becomes a critical commodity. But now VCCP has some good news for…
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EasyJet passengers ‘unleash their inner diva’ for Eurovision
It’s easyJet’s second year as official airline for the Eurovision Song Contest, and the brand looks to be fully embracing…
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Apple tops BrandZ rankings as strongest brands pull ahead
BrandZ has named Apple the most valuable brand in its Global Top 100 for the fourth year in a row:…
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John Cherry of Atomic London: My Top Tips for Cannes
Heinz: ‘It has to be’ by Wieden + Kennedy This is basically Heinz going ‘You know who we are. We…
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Will brand Beckham get the boot after bust-up?
David Beckham is an all-too familiar sight in ad campaigns, recently clocking up appearances for (among others) Pepsi, Stella Artois,…
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